Hi there, I’m Matt, an Art Director with over 12 years of experience developing national campaigns that have crossed TV/OLV, web, social, print and experiential. I’ve worked from first concept through last edit with clients, photographers, directors and editors to bring work to completion on time and on budget. I love the creative process and strive to create smart work that is more than just noise.

I specialize in automotive advertising and have worked on every part of automotive marketing: TV, print, catalogs, product integration, auto show launches, websites and running footage packages. Growing up in Detroit, a passion for cars runs in my veins.

Location Los Angeles Available: Anywhere

Contact: MattTarnold@gmail.com

WorkingnotWorking / LinkedIn / Download Resume
Clients:
Toyota, Lexus, Amazon, Santander Bank, Rent.com, Dodge, Jeep, Honda, Corona, PNC Bank, McDonald's, Frontier, Egglife, Fiji Water, Pom Wonderful, JBL Audio, Fiat,  
Agencies:
Saatchi & Saatchi, Walton Isaacson, David & Goliath, Razerfish, Hill Holiday, Wonderful Co, Doner, Contend, Union Adworks
Education

Bachelor of Fine Arts
College for create Studies
Detroit, MI,  Dec. 2010
Major - Art Direction
Minor - Graphic Design
2nd Minor - Glass Blowing

Skills

• Ideation • conceptual campaigns
• collaboration • storytelling
• storyboarding • brainstorming
• creative problem solving
• photo direction • moodboarding
• presentation • product launches
• art direction • creative direction
• TV • video • print • social
• humor • Adobe CC • Photoshop
•  InDesign • AfterEffects
• Premiere • Typography
Experience

Freelance - ACD / Sr Art Director
Los Angeles / Remote: 2016 - present
Clients: Saatchi & Saatchi - Toyota  David & Goliath - Kia
Walton Isaacson - Lexus, Doritos, Corona, McDonald's, PNC Bank Hill Holliday - Santander Bank, Egglife, Frontier Razorfish - Honda Wonderful Co - Fiji Water, Justin Wine, Pom Wonderful, Wonderful Pistachios Contend - Amazon
Juggled multiple projects while working independently or overseeing teams. I’ve collaborated with clients and external partners including directors, photographers and editors to
design conceptual and memorable campaigns that leverage film, TV, paid social, print and OOH for major brands. The
crafting of beautiful, entertaining and quality stories for
products and brands is my goal.
Doner - Art Director
Detroit: 2013 - 2015
Clients: Jeep, Chrysler, Fiat, Rent.com, JBL Audio
Created national campaigns for TV, print, web, paid social and worked on new business pitches. Oversaw shooting, editing and retouching of video work on several TV shoots, as well
as print and digital extensions.
Union AdWorks - Jr Art Director
Detroit: 2011 - 2013
Clients: Dodge, Mopar, Jeep, Chrysler, Fiat

I wore a lot of hats at a small agency working directly with
clients, directors, photographers, art buyers and editors to make video, print, apps and event content.
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